Two members of the Rothschild family, Benjamin and Ariane de Rothschild, who has been President of the executive committee of Edmond de Rothschild since 2015, have privately invested with their own money in Exo Investing, a digital wealth manager that launched earlier this year.
The digital platform offers Quantitative investing and risk management to the wider private investor market and makes use of artificial intelligence (AI) and expanded cloud computing power. The use of AI offers investors an individualised and adjustable portfolio, daily risk management and transparency. Exo’s launch opens up investment science to the public, for a relatively low online fee.
Exo aims to create each investor a personal portfolio of exchange traded funds (ETF) based on their preferences. Each portfolio is then continually monitored and recalibrated daily to both the individual’s risk appetite and changing market conditions, while also managing clients’ long term risk.
This investment was made alongside that from the founders of Madrid-based ETS Asset Management Factory who supply Exo with its Quantitative investing technology and capabilities and the former heads of the La Compagnie Benjamin de Rothschild SA, Daniel Treves and Hugo Ferreira, who is also the chairman of Exo Investing.
Mr Ferreira said, “Exo Investing is an exciting example of how the latest advances in technology can be utilised to democratise access to the best services available. For years we have wanted to find a way to provide the huge financial advantage that ETS’s systems deliver to a much wider audience, and Exo is just that. The Fintech zone has a track record of democratising finance and we are proud of Exo as the latest and one of the more significant additions, this time in the increasingly crucial world of private investing.”
Exo Investing has the potential to reach 3.2 million private investors in the UK and hopes to change the existing online investment market.